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Statements Strong Business Academy- 8 Module Course - $9.99 p/month membership
Welcome! [Start Here]
Welcome to the Course
What does it mean to be a salon owner?
Things to Think About
Welcome Kit
Salon Business Models
How to Begin a Salon
Module 1: Business Assessment
Business Assessment Questionnaire Documents
Business Assessment Explanation
1.1 :: Business Assessment
1.2 :: Assessing Your Space
1.3 :: Assessing Your Business and Entrepreneurial Dream
1.4 :: Where to Find Money in Your Business
1.5 :: The 18 Systems of Your Salon
Module 2: Creating a Profitable Pricing Suite
Workbook & Downloads
2.1: Key Factors in Pricing Theory
2.2: Pricing Strategy Varieties
2.3: The Pillars of Trustworthy Pricing
2.4: The Most Common Mistakes Salon Entrepreneurs Make in Pricing
2.5: Components that Affect Salon Service Pricing
2.6: Tips for Strategic Pricing
2.7: The Core Components of Salon Pricing
2.8: How to Increase Prices for Your Long-Term & Loyal Guests
Getting to Work: How to Get Started on Pricing in Your Salon
Getting to Work: Pricing and Timing Worksheets
Getting to Work: Creating Your Pricing Spreadsheet
Getting to Work: Brochure & Pricing
Getting to Work: Guest Experience & Value Proposition
Getting to Work: List of Services to Go on an Express Menu
Getting to Work: Tier Pricing
Module 3: Financial Literacy & Salon Infrastructure
Workbook & Downloads
3.1: Creating the Right Space
3.2: Basic Accounting Literacy
3.3: Financial Management from a Strategic Position
3.4: Three Fundamentals of a Successful Salon
3.5: Systemizing Your Business
3.6: Knowing Your Numbers
3.7: Understanding Profit: Gross Profit Margin, Operating Profit, and Net Profit Margin
3.8: Understanding the Importance of Commission Payroll at the 45% Benchmark
3.9: Product Expense
3.10: General Accounting Principles with Front Desk Procedures
3.11: Brand Policies for Employees
3.12: Customer Service Policies
3.13: Guest Policies
Getting to Work: Strategic Implementation - The “Salon Chessboard”
Getting to Work: Accounting Period Outline
Getting to Work: How To Analyze The Income Statement
Getting to Work: Reading a Balance Sheet - Assets v. Liabilities
Getting to Work: Statement of Cash Flows
Getting to Work: Revenue, Expense, and Profit Scenarios
Getting to Work: 21 Ways to Make More Money
Getting to Work: To Do List for Creating Financial Management and Infrastructure
Module 4: Compensation Plan & Benefits Package
Focused compensation and creative benefits to help you build and grow your team.
Workbook & Downloads
4.1: Questions, Terminology, and Definitions
4.2 Compensation Plan Types for Employees
4.3: The 3 Driving Forces In The Employee Experience Through Compensation
4.4: Four Processes of Organizational Compensation
4.5: Compensation Mapping Process
4.6: Evaluation Process
4.7: The Career Growth Ladder
4.8: Retail Sales Commissions
4.9: What is the purpose of a benefits package?
4.10: Four Categories of Benefits
4.11: Employee Benefits Agreement
4.12: The Value of Life Insurance As A Benefit In Your Business
4.13: Vacation, Time-Off, & Holiday Pay
Getting to Work: Implementation Process (13 Steps to Create a Compensation Plan)
Getting to Work: Implementation Process (Concept Refresher)
Getting to Work: Implementation Process (Sample Commission Compensation Plans & Scenarios)
Getting to Work: Establishing Tiers within Your Salon
Getting to Work: Tips to Reduce Labor Costs
Getting to Work: Getting Your Benefits Package Started
Module 5: Leadership & Salon Management
Downloads
5.1: What is Leadership?
5.2: It Takes a Team to Lead
5.3: Rules of Leadership
5.4: Leadership Thinking from Ancient Wisdom
5.5: Leadership Dynamics
5.6: Management v. Leadership?
5.7: How to Delegate to Employees
5.8: Three Layers of Management in Your Organization
5.9: Measuring Leadership
5.10: Question to Edit Your Leadership
5.11: 10 Methods to Create Effective Leadership in Your Business
5.12: The Behavior/Personality Traits to Look for in a Great Leader
5.13: Leadership Hierarchy
Getting to Work: Skill Engagement Assessment
Getting to Work: How to Build Inspiring Leadership Inside Your Business
Getting to Work: Tracking & Documentation Downloads
Module 6: Creating, Hiring, & Growing Your Three Teams
Downloads
6.1: Creating Definition
6.2: Purpose of a Team
6.3: Income Producers
6.4: Non-Income Producers
6.5: Purpose of Training
6.6: Technical Support Team Training
6.7: How Not to Grow
Getting to Work: Create a List of Responsibilities
Getting to Work: Annual Education Calendar
Module 7: Goal Settings & Training Systems
Workbook, Downloads, & Tutorials
7.1: Goal Setting...What is it?
7.2: Build the Goal Setting System
7.3: Defining Success for Your Career & Life
7.4: Levels of Operation
7.6: Goal Setting Objectives & Principles
7.7: 10-Point Framework of Career Goal-Setting
7.8: Re-Programming Negativity
Additional Concept: 168-Hour Theory
Module 8: Customer Service & The Guest Experience
Workbook, Downloads, & Tutorials
Module 8: Introduction
8.1: Definition of the Guest Experience and What is a Guest Experience?
8.2: The 5 Ways a Pre-Designed Guest Experience Can Be Used in a Business
8.3: Interpreting the GEX
8.4: The 5 Laws of Love Branding
8.5: Maximizing the 10 Senses to Deliver the Best GEX
8.6: 10 Success Factors in Customer Service
8.7: The 6 Levels of Growing Loyalty and Retention
8.8: Samples of Customer Service Loyalty Programs
8.9: Tips to Improving Your Team's Hospitality/Service Skills/Personal Skills
8.10: Why Training Personal Skills and Core Values Are So Important?
8.11: Converting Negative Thinking
8.12: The 3 Core Value Codes of Personal Skills in a Business
8.13: Traits Not to Have in a Business
8.14: Guest Expectations: The 3 Value Standards in a Service-Based Business
8.15: How the 4 Categories of Guest Expectations Affect Guest Retention
8.16: Breaking Down the 12-Step GEX Journey
8.17: The 3 Solution Centers: Service, Backbar, and Take Home
8.18: Downloads-Having the Best Tools to Train for Consultations
Getting to Work: Your GEX To-do List
Module 8: Conclusion
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5.2: It Takes a Team to Lead
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